Presbyterian Foundation

A Financial Tool for Pastoral Leaders




Becoming Better Financial Leaders

The Presbyterian Foundation works as an entity to strengthen congregations and related mission and ministry efforts by developing gifts and managing funds on their behalf. One of these efforts was the creation of a web-based platform to serve as a tool for pastoral leaders within their denomination.

The Presbyterian Foundation turned to Cross & Crown to plan and design a secure, web-based platform to house educational videos and content to help those in leadership positions become better financial leaders.

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A Focus on Experience

In a world of increasing mobile device usage, the Presbyterian Foundation wanted their new platform to work well across all devices and give users a smooth experience while browsing content. Our design team prioritized user’s actions and created a simple, focused navigation that allows users to easily browse and search through content, specifically for mobile use.

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A Trendy Approach for Design

For a platform built for consuming video content, we focused on a design that was easy on the eyes and in touch with today’s design trends. Our team created a design featuring dark colors, allowing users to more easily focus on bright and engaging video content.

In using a dark design, we made sure other features on the platform like search, and playlists would work seamlessly.


A Positive Platform

The Presbyterian Foundation embraced our focus on the mobile experience and trendy design, enjoying a positive response from new users across their platform. With a continued great response, the Presbyterian Foundation looks to extend and expand their platform to more users and include a larger amount of resources and new video content.

We drive results for work that matters.