PPC Questionnaire

Name of Product/Service*
Website URL*
Main Contact*
First Last
Your Email Address*
Your Phone Number
Monthly Ad Budget
Adwords ID (if existing)
Product/Service Description
Please be specific.
Who is your target audience?
Describe the characteristics of your ideal target audience.
What cities, regions, or states would you like to target?
What makes your business stand out?
Describe your distinguishing characteristics.
Are you running any promotions or specials?
Please provide details.
Calls to action?
What step do you want visitors to take next? (Ex. Schedule Your Free Consultation, Call to Schedule an Appointment, etc)
When is your target campaign launch date?*
Date Format: MM slash DD slash YYYY
What are the main keywords you would use to find your own product or service?
While we will do keyword research, this gives us insight into the direction you would like to head. Please type 3-5 keywords that you would use.
What landing page URL(s) do you want to focus on?
What is the exact thank you page URL?
Ad Copy Instructions
(if any)
Phone number for a new customer to call:
List any day or time restrictions for your Ad:
What are your direct competitor's websites?