website
A digital entry point to 35 years of impact
Cross & Crown redesigned and developed Wildlands Network’s website to better reflect the organization’s conservation work while creating a stronger platform for sharing stories from across North America. As part of the redesign, a dedicated 35th anniversary experience and supporting pages for key conservation initiatives—including Connect Wildways, Restore Wildlife, Across Boundaries, and Wildlife Crossings—helped celebrate the milestone while guiding visitors deeper into the organization’s mission and impact.
branding
Supporting a milestone identity
Wildlands Network’s 35th anniversary called for a cohesive visual presence across every channel. Brand support included graphics, digital assets, and supporting materials that carried a consistent identity across campaigns, creating a recognizable and unified experience for supporters.
digital marketing
Expanding the reach of a wilder future
A unified digital strategy helped extend the reach of Wildlands Network’s “Together for the Wild” initiative across every major touchpoint. Organic social content tailored for Facebook, Instagram, and LinkedIn worked alongside email marketing, Google Ads, Meta Ads, SEO, and campaign strategy to celebrate 35 years of connecting and restoring wild landscapes while encouraging audiences to take part in the work ahead.
Each piece of content guided supporters to the 35th anniversary hub or key conservation initiatives—including Connect Wildways, Restore Wildlife, Across Boundaries, and Wildlife Crossings—turning awareness into deeper education, advocacy, and engagement.
Cross & Crown were the perfect partners for our website redesign. We came to them with a rough vision and a lot of ideas still taking shape, and they brought clarity, creativity, and genuine partnership to every stage of the process. They listened closely, translated our goals into a site that truly reflects who we are, and never lost sight of what matters most to our mission. We love the site and couldn't be happier with the result!"
Tim Noviello
Communications Director
24K
Active users since launch
114K
Engagement events tracked since launch
52%
Growth in referral traffic since launch