Crafting brands that lead today and endure tomorrow
Your brand isn’t just a logo—it’s the first impression and lasting memory that unfolds with every interaction. It’s how people experience you, from the visuals to the voice, and everything in between.
We design with intention, bringing your brand to life through identities that feel real and relatable, while capturing the essence at the heart of your brand. Whether you’re starting fresh or building on an existing identity, we’re here to help you stand out, make an impact, and give your audience something to remember.
Brand Strategy
We develop a clear and actionable brand strategy that aligns with your goals, connects with your audience, and lays the foundation for long-term success.
Logo Design & Brand Identity Systems
We create logos and cohesive identity systems that visually capture your brand’s essence and ensure consistency across every touchpoint.
Brand Messaging
Effective messaging should speak directly to your audience and articulate your brand’s values, purpose, and voice with clarity and confidence.
Brand Style Guides & Manuals
A well-crafted style guide is essential to maintaining a strong brand. We craft visual style guides and brand manuals that keep your visual identity unified and recognizable across all channels.
“I've worked at multiple organizations that have been clients of Cross & Crown over nearly 10 years. I've relied on them for staff augmentation, website design, graphic design, website support, brand development, and more. I know when I reach out to them, I'm talking with experts who understand what I need and know how to get it done. It is reassuring to connect with professionals who do more than just what is necessary; they bring their years of experience to bear on each task, providing insight and strategy that shows in the finished product.”
Ben Martin
Vice President of Marketing | The Signatry
Our Approach
Building brands that resonate
When you work with us, you’re not just hiring a design agency—you’re partnering with a team that champions your vision through authentic collaboration, crafting a brand built for confidence and lasting success.
1. Discovery & Strategy
We start by immersing ourselves in your world to understand your vision, audience, and the unique challenges you face. This insight sets the stage for a brand strategy that aligns with your goals and lays the foundation for a strong identity.
2. Intentional Design
Great design does more than look good; it creates emotional connections. Every design decision we make is purposeful, translating your values into visuals that speak to your audience.
3. Execution & Activation
Your brand should adapt, thrive, and shine across every platform. We ensure a seamless identity from web to print, creating an experience that’s impactful no matter where your brand shows up.
4. Partnership for Growth
Branding is an ongoing journey, not a one-time task. We stay with you, refining and strengthening your brand’s identity as you grow, ensuring it evolves to meet new opportunities.
