Since 2004, Cross & Crown has been a trusted partner, delivering innovative digital marketing solutions to help businesses and nonprofits thrive.
What started as two brothers—Tyler and Trevor Roberts—combining their expertise in business and design has grown into a passionate team dedicated to creating meaningful customer experiences. From crafting beautiful web designs to executing impactful marketing strategies, Cross & Crown has continually evolved to meet the needs of its clients.
Since 2004, Cross & Crown has been a trusted partner, delivering innovative digital marketing solutions to help businesses and nonprofits thrive.
What started as two brothers—Tyler and Trevor Roberts—combining their expertise in business and design has grown into a passionate team dedicated to creating meaningful customer experiences. From crafting beautiful web designs to executing impactful marketing strategies, Cross & Crown has continually evolved to meet the needs of its clients.
Join us in celebrating two decades of growth, creativity, and results as we look back on the moments that shaped our journey.
2004 – 2010
Inception and Growth
In its first six years, Cross & Crown focused on providing graphic design services to small businesses and nonprofits, helping them communicate their mission through thoughtful branding and identity. Over these foundational years, the company grew steadily, bringing in talented team members to expand its capabilities.
2004
Cross & Crown officially launched as a design-first company, focusing on delivering high-quality graphic design services to businesses and nonprofits alike.
2005
As the first addition to the team, Joel Davis brought full-time design expertise, helping to expand the company’s creative output.
2009
As demand for Cross & Crown’s services grew, Adam Swisher joined the team, further enhancing the company’s design capabilities and helping the brand evolve into a creative force for its clients.
2011 – 2015
Building the Foundation
During these years, Cross & Crown expanded its service offerings to include video production and digital marketing, further positioning itself as a full-service agency. This period marked a pivotal shift as the company laid the groundwork for comprehensive, multi-channel marketing solutions.
2012
Cross & Crown introduced video production to its service offerings, helping clients tell their stories through a powerful and increasingly impactful visual medium.
2014
With the launch of digital marketing services, Cross & Crown began offering strategic digital solutions to increase brand visibility and engagement for its clients.
2014
John Starr joined as the first full-time web developer, helping Cross & Crown enhance its digital offerings and build more dynamic, custom websites for clients.
2015
Ben Seifarth was brought on as the first full-time videographer, expanding the company’s ability to produce high-quality, memorable content that resonated with audiences.
2016 – 2020
Expansion and Key Projects
Cross & Crown continued to grow its team and take on impactful projects during this period. The addition of key team members and high-profile projects allowed the company to demonstrate its versatility and ability to deliver complex digital solutions across industries.
project highlight
Appalachian Trail Conservancy
Cross & Crown redesigned ATC’s website as part of its larger “Wild East” campaign, including a dedicated microsite for Wild East. The WordPress rebuild improved audience engagement and communication, making it a rewarding project due to its strong ties to national heritage and recognition.
2017
Michael Kozlowski joined the team as the second full-time videographer, bringing valuable expertise that contributed to the company’s expanding portfolio of web and digital services.
project highlight
Martin’s Potato Rolls
Cross & Crown designed and developed a custom website for Martin’s Potato Rolls, blending functionality with brand storytelling to enhance user’s digital experience and reflect the quality of their international brand.
2021 – 2024
Accelerated Growth, Looking to the Future:
These years marked a period of rapid expansion for Cross & Crown, with the addition of key team members and the completion of significant projects. As the company continued to grow, it refined its service offerings and set its sights on the future, investing in both its people and its clients.
2021
Morgan Appleby joined as the video project manager and later transitioned to digital marketing project manager.
2021
Ali Mowers came on as the digital content specialist, advancing to digital marketing director in 2022.
Project Highlight
Catalina Island Conservancy
Located off the coast of Los Angeles, California, Cross & Crown partnered with Catalina Island Conservancy to revitalize its digital presence with an elevated web design, supplemented with enhanced video marketing, social media management, and digital advertising.
2021
Leah Edwards joined as the QA/QC and web support manager for the web development team.
2022
Rachel Poffenberger was welcomed as the new digital content specialist on the marketing team.
2022
Dylan Denlinger was hired as the web and design project manager for the brand team.
Project Highlight
David H. Martin Excavating
Since 2021, Cross & Crown has worked alongside David H. Martin, providing full-service marketing solutions to elevate its local presence, including social media and ad management, videography and photography, a full brand identity redesign, an internal portal for team members, and a new web design.
2023
Maddie Hathcox, a full-time remote team member from Georgia, joined as a graphic designer contributing to web, branding, and print projects.
2023
Hannah Moats joined Cross & Crown’s web team as an intern and was later hired as a full-time junior developer following her graduation from Shippensburg University.
2024
Zach Snyder was hired in February as the new video production manager.
2024
Emma Faccine joined our team in June as a digital copywriter on the marketing team, working remotely from Pittsburgh.
2004 – 2010
Inception and Growth
In its first six years, Cross & Crown focused on providing graphic design services to small businesses and nonprofits, helping them communicate their mission through thoughtful branding and identity. Over these foundational years, the company grew steadily, bringing in talented team members to expand its capabilities.
2004 – 2010
Inception and Growth
In its first six years, Cross & Crown focused on providing graphic design services to small businesses and nonprofits, helping them communicate their mission through thoughtful branding and identity. Over these foundational years, the company grew steadily, bringing in talented team members to expand its capabilities.
2004
Cross & Crown officially launched as a design-first company, focusing on delivering high-quality graphic design services to businesses and nonprofits alike.
2005
As the first addition to the team, Joel Davis brought full-time design expertise, helping to expand the company’s creative output.
2009
As demand for Cross & Crown’s services grew, Adam Swisher joined the team, further enhancing the company’s design capabilities and helping the brand evolve into a creative force for its clients.
2011 – 2015
Building the Foundation
During these years, Cross & Crown expanded its service offerings to include video production and digital marketing, further positioning itself as a full-service agency. This period marked a pivotal shift as the company laid the groundwork for comprehensive, multi-channel marketing solutions.
2012
Cross & Crown introduced video production to its service offerings, helping clients tell their stories through a powerful and increasingly impactful visual medium.
2014
With the launch of digital marketing services, Cross & Crown began offering strategic digital solutions to increase brand visibility and engagement for its clients.
2014
John Starr joined as the first full-time web developer, helping Cross & Crown enhance its digital offerings and build more dynamic, custom websites for clients.
2015
Ben Seifarth was brought on as the first full-time videographer, expanding the company’s ability to produce high-quality, memorable content that resonated with audiences.
2016 – 2020
Expansion and Key Projects
Cross & Crown continued to grow its team and take on impactful projects during this period. The addition of key team members and high-profile projects allowed the company to demonstrate its versatility and ability to deliver complex digital solutions across industries.
project highlight
Appalachian Trail Conservancy
Cross & Crown redesigned ATC’s website as part of its larger “Wild East” campaign, including a dedicated microsite for Wild East. The WordPress rebuild improved audience engagement and communication, making it a rewarding project due to its strong ties to national heritage and recognition.
2017
Michael Kozlowski joined the team as the second full-time videographer, bringing valuable expertise that contributed to the company’s expanding portfolio of web and digital services.
project highlight
Martin’s Potato Rolls
Cross & Crown designed and developed a custom website for Martin’s Potato Rolls, blending functionality with brand storytelling to enhance user’s digital experience and reflect the quality of their international brand.
2021 – 2024
Accelerated Growth, Looking to the Future:
These years marked a period of rapid expansion for Cross & Crown, with the addition of key team members and the completion of significant projects. As the company continued to grow, it refined its service offerings and set its sights on the future, investing in both its people and its clients.
2021
Morgan Appleby joined as the video project manager and later transitioned to digital marketing project manager.
2021
Ali Mowers came on as the digital content specialist, advancing to digital marketing director in 2022.
Project Highlight
Catalina Island Conservancy
Located off the coast of Los Angeles, California, Cross & Crown partnered with Catalina Island Conservancy to revitalize its digital presence with an elevated web design, supplemented with enhanced video marketing, social media management, and digital advertising.
2021
Leah Edwards joined as the QA/QC and web support manager for the web development team.
2022
Rachel Poffenberger was welcomed as the new digital content specialist on the marketing team.
2022
Dylan Denlinger was hired as the web and design project manager for the brand team.
Project Highlight
David H. Martin Excavating
Since 2021, Cross & Crown has worked alongside David H. Martin, providing full-service marketing solutions to elevate its local presence, including social media and ad management, videography and photography, a full brand identity redesign, an internal portal for team members, and a new web design.
2023
Maddie Hathcox, a full-time remote team member from Georgia, joined as a graphic designer contributing to web, branding, and print projects.
2023
Hannah Moats joined Cross & Crown’s web team as an intern and was later hired as a full-time junior developer following her graduation from Shippensburg University.
2024
Zach Snyder was hired in February as the new video production manager.
2024
Emma Faccine joined our team in June as a digital copywriter on the marketing team, working remotely from Pittsburgh.
In Conversation: 20 Questions
for the Founders
We caught up with Trevor and Tyler Roberts to ask 20 questions about their
entrepreneurial journey, insights, and future vision.
See What They Said