Film - April 19, 2018

Part III: Ready, and Action! Film terms that make “reel” sense


Many of our clients come to us for film creation services. Each brand has a unique story to tell and we provide the creativity and expertise to bring your story to life through an emotionally compelling film experience. If you...

Many of our clients come to us for film creation services. Each brand has a unique story to tell and we provide the creativity and expertise to bring your story...

Marketing - April 6, 2018

Google My Business is changing the Game


New Functionality Added to Google My Business Last month Google released a “core algorithm update” to its search functionality, prioritizing detailed, rich, and local content — emphasis on local. It appears that Google is giving more attention to improving and maximizing...

New Functionality Added to Google My Business Last month Google released a “core algorithm update” to its search functionality, prioritizing detailed, rich, and local content — emphasis on local. It appears...

Marketing - March 27, 2018

To story, or not story… that is the question


The internet (and this blog) is buzzing with articles and new ideas about using the art of storytelling to sell products and services. This is for good reason, as we have highlighted over the past few weeks, because creating sticky...

The internet (and this blog) is buzzing with articles and new ideas about using the art of storytelling to sell products and services. This is for good reason, as we...

Marketing - March 21, 2018

What Chloe does NOT know about marketing is hurting her business


Meet Chloe. She knows a few things. Chloe is the owner and operator of an established local coffee shop and is known throughout the community for exceptional coffee and even better customer service. Chloe is a real people person — it’s...

Meet Chloe. She knows a few things. Chloe is the owner and operator of an established local coffee shop and is known throughout the community for exceptional coffee and even better...

Marketing - March 20, 2018

“Bueller? Bueller?” What to do when your story fails to engage


One of my favorite movies from the 1980s is “Ferris Bueller’s Day Off,” a teen comedy about a high school student who convinces his best friend and his girlfriend to cut class and spend the day touring Chicago, while simultaneously...

One of my favorite movies from the 1980s is “Ferris Bueller’s Day Off,” a teen comedy about a high school student who convinces his best friend and his girlfriend to...

Marketing - March 13, 2018

Make Your Brand Story Epic with this Straightforward Approach


The science of story was the theme of our last post in which we presented the underlying science behind stories that sell—how a compelling story with intentional structure and narrative arc can change the chemical makeup of our brains and...

The science of story was the theme of our last post in which we presented the underlying science behind stories that sell—how a compelling story with intentional structure and narrative...

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